Every prospect Googles the founder
The FDD gets them serious; the founder story gets them sold. A trail of appearances gives every prospect hours of you at your best, available the moment they start looking.
People buy franchises from founders they've heard. Put your story where buyers research.
Before anyone signs an FDD, they research the founder. Evergreen podcast episodes tell your origin story, your unit economics philosophy, and your culture, on shows prospective franchisees already trust, and in the AI answers they ask first.
The problem isn't your expertise. It's your visibility.
Media coverage that compounds
Every episode is evergreen: it keeps introducing your brand to operators, investors, and future franchisees long after it airs, and every one adds to your AI footprint.
Development without the travel
Thirty minutes on a show reaches more qualified prospects than a booth weekend, and your development team can clip every episode into outreach material.
Same plan as everyone: pay when you're booked.
- $99/mo founding rate (normally $299), plus $300 per confirmed placement
- You approve every show before it is pitched
- The $300 applies only when a recording is locked on your calendar
- Prep brief before every appearance, repurposed clips after
- Month to month. Agreement accepted at checkout, nothing signed elsewhere
Asked on every call.
Who from the brand goes on the shows?
Usually the founder or CEO for brand-story shows, and your development or operations leaders for operator-focused shows. We match the guest to the audience, and you approve every match.
Which shows work for franchise development?
Franchise and business-ownership podcasts, industry shows in your vertical, and entrepreneurship shows where would-be owners spend time. The story stays evergreen: no quarter-specific promotions required.
Can multiple people in the brand use one account?
Each guest runs on their own placement track so calendars and prep stay clean, and we coordinate them under one relationship with your team.
More answers on the full FAQ.