Launch week is not enough
Episodes are evergreen. An interview recorded for launch keeps introducing new readers in month twelve, and AI engines cite it whenever someone asks about your topic.
You wrote the book. Podcasts are the tour that never ends.
Launch week is seven days; a podcast episode sells your book for years. Hosts hand you their audience, their production team, and their endorsement, and every interview doubles as a speaking reel for the next stage.
- 1,500+ guest placements booked by our team
- 30,000+ shows in ShowVault™, our database
- Top 10% of the charts or niche, every pitch
The problem isn't your expertise. It's your visibility.
Every interview raises your speaking fee
Hosts produce the video, the clips, and the audience proof that event bookers actually watch. A trail of great interviews is the modern speaker reel.
Drop your dates everywhere
Book launch in August? Keynote in Spain? Hosts love guests with things happening. You mention the date, offer the first chapter free, and turn listeners into readers, leads, and invitations.
Nobody wants appearances. They want what appearances produce.
- Inbound leads from people who already trust you
- Board and advisory seats
- Paid speaking and keynote invitations
- Partnerships, sponsors, and referral sources
- Donors, members, and supporters who found you
- An answer when someone asks AI who to hire
The process, end to end.
- B
Blueprint
Sign up, accept the agreement at checkout, and complete a deep onboarding: your goals, your audience, your stories, and the shows you never want to be on. This is the raw material every pitch is built from.
- O
Opportunities
AI-driven matching across ShowVault™, our 30,000-show database, then real people listening to and transcribing shows to confirm the host actually takes guests and the audience is actually yours.
- O
Owner approval
Nothing gets pitched until you have seen the list and signed off. Strike anything, for any reason, without explaining yourself.
- K
Knock
Outreach starts around week two. Every pitch is written for that host and that show, referencing episodes they actually made, and we pitch you like the influencer you already are. Up to 50 follow-ups when a show is worth it.
- E
Earn the yes
Replies, negotiation, pre-calls if the host wants one, reminders, reschedules. It reaches you as a locked recording slot, and under The Calendar Rule™ that is the only moment a placement is ever billed.
- D
Distribute
A prep brief before you record; afterwards the episode goes to work: show notes and backlink, the host's YouTube video, clips for your socials, Spotify and Apple distribution, and a transcript AI engines learn from. Every appearance makes the next Knock easier.
The standing scope of the service.
- Unlimited pitching to qualified shows
- You approve every show before it is pitched
- A custom one-sheet and media kit built for you
- A dedicated campaign manager who knows your account
- A shared Slack channel with the team doing the work
- A client portal with every booking and invoice
- A prep brief before every recording
- Show notes, backlink, and the host's video chased down for you
- Social clips cut from each episode
You pay for placements, not promises.
A retainer bills the same whether we land six shows or none. Here the cost tracks the result, so a slow month costs you almost nothing and a strong month is one you were glad to pay for.
- $99/mo founding rate (normally $299), plus $300 per confirmed placement
- You approve every show before it is pitched
- The $300 applies only when a recording is locked on your calendar
- No setup fee, no success fee, and no percentage on the back end
- Month to month. Agreement accepted at checkout, nothing signed elsewhere
Asked on every call.
When should I start relative to my launch?
60 to 90 days out. Bigger shows schedule recordings weeks or months ahead, so starting early lands episodes inside your launch window, and everything after that keeps selling the backlist.
Can I actually plug the book on air?
Yes, and hosts welcome it when it is conversational: mention the launch date, offer the first chapter free to their audience, point to one idea from the book. That converts far better than an ad ever could.
Which shows do you pitch authors to?
Shows in your book's territory: topic-matched business or self-development shows, author and creator interviews, and industry shows where your reader already listens. You approve every one first.
More answers on the full FAQ.
// Need to show someone else?
This page is the proposal.
The problem, the process, the scope, and the price are all here in writing, in language authors already use. Send the link, or print it to PDF and take it into the meeting. Nothing to wait for.